Gebrüder Weiss accelerates China expansion

Gebruder Weiss recently opened four offices in Hong Kong and Guangdong, underlining the importance of the Chinese market.

Gebrüder Weiss logistics

Gebrüder Weiss has reinforced its growth strategy in China. The Austrian family enterprise recently opened offices in transport hubs Hong Kong as well as Shenzhen, Zhanjiang and Guangzhou in China’s Guangdong province. “The most recent expansion, as well as the sustained growth in the past 25 years, emphasises the immense importance of the Chinese market for the Group strategy of Gebrüder Weiss,” stated Yongquan Chen, general manager of Gebrüder Weiss in China.


Gebrüder Weiss was active in China as early as 1985, before opening the first office in Shanghai in 1992. A quarter of a century later, the company runs offices at 19 locations in the key transport hubs of Greater China – including the headquarters in Shanghai, the largest container port in the world, China’s “automotive capital” Changchun, the silk road city Urumqi and major transport hubs such as Beijing, Tianjin, Ningbo as well as the high-tech centers Chengdu and Chongqing.


The company has successfully established itself as a full-service logistics provider in China, focusing on core areas such as air and sea freight, railway and multimodal transports as well as special logistics solutions including storage, local distribution and e-commerce. “Thanks to our comprehensive experience in the market and our dedicated team, we were able to establish and strengthen our industry expertise, for example in automotive and high-tech sectors,” added Chen. Today, the 460 employees of Gebrüder Weiss China strive to satisfy the demands of the clients. Besides numerous Chinese customers, there are many European and international companies that profit from the local know-how, the high quality standards and the global network of Gebrüder Weiss.


The most recent expansion in South China was the logical next step for Gebrüder Weiss: The Pearl River Delta is one of the highest performing economic regions in China and an immensely important logistics hub for Asia, Europe and America. Shenzhen, Hong Kong and Guangzhou are currently ranked in third, fifth and seventh place on the list of the world’s largest container ports. Hong Kong International Airport is the gold standard in terms of air freight. “For us, as a logistics company that operates all over the world, the Pearl River Delta is a crucial place to be,” emphasised Michael Zankel, managing director Gebrüder Weiss Hong Kong and Guangdong Province.