CEVA Demonstrates “Ultimate Portable Multimedia Experience” at IIC Taiwan 2008

Logistics Insight Asia - New Products, 4/9/2008

Latest offerings from CEVA’s mobile multimedia IP portfolio will be demonstrated including, PMP reference device, multi-format multimedia decoder and 5.1 channel audio player.

CEVA will be demonstrating its portfolio of Mobile Multimedia IP at the International IC-Taiwan Conference and Exhibition in Taipei, September 9-11 on booth 2A05.

As well as interactive demonstrations, visitors will have an opportunity to meet with CEVA technology experts and field applications engineers, to help them gain an understanding of how the CEVA approach can offer real benefits in their design.

Eran Briman, vice president of corporate marketing at CEVA said, “We invite visitors to IIC to see our exciting demo of MediaSphere which will be showcased in a truly unique setting at the show. MediaSphere is the ultimate portable multimedia experience, incorporating CEVA's interactive touch-screen media player reference device.”

Other demonstration platforms on display at CEVA’s stand in 2A05 at Taipei World Trade Center, include:

PMP Reference Device: An interactive touch-screen media player prototype device powered by CEVA's Mobile-Media, decoding various multimedia files, including "My Movies" (H.264, MPEG4, RealVideo, VC-1, H.263 with synced audio), "My Music" (MP3, WMA, HE-AAC) and "My Pictures" (JPEG).

Multi-Format Multimedia Decoder: CEVA's Mobile-Media decoding advanced multimedia clips at D1 resolution, 30fps. Demo features highest-quality H.264 mixed with HE-AAC streams, all decoded completely in software using a single programmable multimedia engine.

5.1 Channel Audio Player: A fully integrated, low power, low cost CEVA-Audio platform, decoding various multi-channel audio formats in highest quality, including Dolby Digital, Dolby Digital Plus, HE-AAC, WMA.

CEVA, www.ceva-dsp.com.