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Logistics Insight Asia – Moving On Up

It has been just over two years since Logistics Insight Asia first hit the region’s desks and computer screens, but in that time it has accelerated quickly to move to the top rank of resources that industry professionals thumb and scroll through in order to stay on track of all the happenings in the dynamic world of logistics.

Targeting executives, managers, and engineers responsible for supply chain organization and logistics technology, Logistics Insight Asia stands out through the sheer scope of its coverage – which extends from supply chain strategies to software solutions to tracking technology, and right on down to handling and storage equipment on the warehouse floor.

In 2009, readers investing their time with the publication were rewarded by gaining valuable new knowledge on topics such as 3PL performance factors, supply chain network design, smart containers, and warehouse picking options.

And with the increasing success and visibility of Logistics Insight Asia, it is not surprising that leading names like TNT, UPS, Motorola, Intermec, SSI Schaefer, among others, have come to see the publication as a choice platform to deliver thought-leadership insights on a variety of industry and technology issues.

For 2010, topics such as supply chain security, inventory optimization, real-time location systems, warehouse design, to name just a few, form part of another year’s strong editorial offering. And that’s not to mention the regular features like regional industry news, market trends, executive interviews, and new products and solutions, or even the daily updated website (www.logasiamag.com) and email newsletter.

The successful Supply Chain Visibility seminar in Singapore last September, which was organized by Logistics Insight Asia, served to prove that strong content is backed up by an ability to connect companies to a targeted audience of industry professionals – a crucial competence in today’s information-saturated age.

As we enter the second decade of the 21st century amidst economic uncertainties, industry changes, and technology advances, the need to identify opportunities to improve logistics performance and cope with a plethora of challenges has never been greater. And that need calls for a rich, multi-platform information resource that readers in Asia can rely on and that advertisers can reap returns from. It’s time to make a move. It’s time for Logistics Insight Asia.